Category Archives: Psihologie


Am aflat de Lemonade de pe blogul lui Seth Godin (Free inspiration and insight).

What do people who were once paid to be creative for a living do when they’re laid off? They get creative with their own lives. Lemonade is an inspirational film about 16 advertising professionals who lost their jobs and found their calling, encouraging people to listen to that little voice inside their head that asks, “What if?”

Lemonade un film motivant, care sper sa se dezvolte ca o actiune de promovare a libertatii individuale. Reteta este sa regasesti curajul, setul de valori personale, sinceritata fata de propriul spirit, pasiuni, dorinta de auto-dezvoltare si sustinerea celor dragi.

Calatoria este mai importanta decat rezultatul!



Give a man a fish, and you’ll feed him for a day.
Teach a man to fish, and he’ll buy a funny hat.
Talk to a hungry man about fish, and you’re a consultant.

(Scott Adams, Dogbert; Dilbert cartoons)

Mai vrei altceva ?!?

„Anything Else” e o comedie regizata de Woody Allen. Fazele sunt comune comediilor care implica o relatie amoroasa, iar personajele se incadreaza in rolurile de: barbat de tip catelus si oricand disponibil pentru sacrificii, femeie isterica, perfida si eminenta cenusie cu replici despre viata.

David Dobel, interpretat de Woody Allen, este eminenta cenusie in acest caz: „Yoy said it yourself, you’re afraid to sleep alone. That’s the whole story. You surround yourself with this farrage of babysitters, this loving-disabled little sex kitten who’s driving you crazy, the Jew manager, you know? And let me tell you I am of the Hebrew pursuassion, but the guy that handles you is a member of one of the lost tribes of Israel that should have remained lost. And you got this shrink who, like God, never speaks, and like God, is dead. There’s nothing wrong with being afraid. We were meant to be afraid. That’s why you gotta build a survival kit!

David Dobel: Let me tell you, Falk. We live in perilous times. You got to keep alert for these things. You don’t want your life to wind up as black-and-white newsreel footage scored by a cello in a minor key.

David Dobel: Last night I was home alone in my apartment and I conjured up a threesome with me, Marilyn Monroe and Sophia Loren, and it was very very erotic. As a matter of fact if I’m not mistaken, it was the first time those two great actresses ever appeared in anything together.

David Dobel: The pill makes her crazy? Falk, she *is* crazy. The Pentagon should use her hormones for chemical warfare.

David Dobel: Since the beginning of time people have been, you know, frightened and, and unhappy, and they’re scared of death, and they’re scared of getting old, and there’s always been priests around, and shamans, and now shrinks, to tell ‘em, „Look, I know you’re frightened, but I can help you. Of course, it is going to cost you a few bucks…” But they *can’t* help you, Falk, because life is what it is.

Leadership transformational

Transformational leadership is a leadership approach that is defined as leadership that creates valuable and positive change in the followers. A transformational leader focuses on „transforming” others to help each other, to look out for each other, to be encouraging and harmonious, and to look out for the organization as a whole. In this leadership, the leader enhances the motivation, morale and performance of his follower group.

If you want to build a ship, don’t drum up people together to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea.
– Antoine de Saint-Exupery

Jucarii esec

Pe un canal de televiziune cu desene animate, am vazut ieri doua reclame la jucarii care, din perspectiva mea, sunt un esec de strategie comerciala.

Prima jucarie este un catel bolnav care trebuie ingrijit. Macar in copilarie, copiii ar trebui sa fie lipsiti de emotiile negative.


Al doua jucarie e un caine care saliveaza. Yuck!

Mos Craciun, ai grija ce cadouri le dai copiilor!

Conceptii sociale despre libertate

Sunt multe conceptii despre ce inseamna libertatea intr-o societate.

Parintii nostri considerau ca libertatea vine din starea de fericire, de implinire, atunci cand ai o familie, copii, o casa a ta si un loc de munca garantat pentru toata viata. Cand iti realizezi acest obiectiv prin achizitionarea unui credit bancar sau prin orice alta forma de sclavism mascat, ajungi sa iti spui:

You load sixteen tons, and what do you get?
Another day older and deeper in debt.
Saint Peter, don’t you call me, ‘cause I can’t go;
I owe my soul to the company store…

(Sixteen Tons, Merle Travis )

Societatea insa e mult mai perversa acum pentru ca in fiecare zi ni se impun, prin diverse metode, nevoi si fericiri artificiale. Suntem angrenati intr-un mecanism al pseudo-capitalismului, primar si salbatic, demn de secolele 18-19, incat avem iluzia ca ne-am dorit intotdeauna sa fim „a working class hero”.

There’s room at the top they are telling you still,
But first you must learn how to smile as you kill,
If you want to be like the folks on the hill,
A working class hero is something to be.

(Working Class Hero, John Lennon)


Anul acesta am facut un studiu despre Personal branding si retelele sociale online in dezvoltarea carierei, in care identificam conexiunea existenta intre cele trei concepte. Am concluzionat ca:
„Dezvoltarea unui brand personal vizibil si apartenenta la retelele sociale online pot fi premize ale dezvoltarii carierei.”
Cercetarea calitativa trebuia continuata de cea cantitativa, cu un etalon de minim 200 de persoane. In etapa aceasta as avea nevoie de ajutor.

Subiectii cercetarii mentionau ca LinkedIn este prima retea pe care o folosesc atunci cand doresc sa se dezvolte profesional. Insa multi cad in capcana „second life„.
Dar, First life, than second life!

Uitati-va la filmul acesta despre LinkedIn: